Minimal viable content: Why are we surrounded by shit content?



In a recent interview columnist Michael Wolff stated that digital media in 2015 is ‘a deluge of crap’. The controversial analyst gave his opinion during a conversation about digital media but it applies to online content in general. Technology and platforms like YouTube, Steam, Facebook mean it’s never been easier to be a content creator. With quality content the exception rather than the rule, is the ‘deluge of crap’ likely to improve?
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